Top Financial Advisors in Franklin, TN

Find an Advisor

Beacon Capital Management is headquartered in Franklin with a branch office in Brentwood. Most advisors on the team are also brokers and licensed insurance agents. This means they can earn commissions, which is a potential conflict of interest. All advisors, though, must act in the best interests of clients. Several are certified financial planners (CFPs). 

Most clients do not have a high net worth. To open an investment account, the firm’s initial minimum is $100,000, though it may waive or reduce the requirement at its discretion.

Beacon Capital Management Background

Pete Benson and Jon Maxson co-founded Beacon Capital Management in 2005. Maxson actually first worked with Benson’s wife, Ginnie, at Bell South Mobility (she’s now the general manager at Beacon).

Beacon Capital offers discretionary investment management services either through or not through third-party investment advisor firms. It includes financial planning as part of its services, though it also provides financial planning on a stand-alone basis. 

Beacon Capital Management Investing Strategy

Based on the client’s profile and goals, Beacon Capital will design diversified portfolios possibly using low-expense-ratio institutional share class mutual funds, exchange-traded funds (ETFs) and individual stocks. In its evaluation of securities, the firm applies fundamental analysis and technical analysis. The strategies of third-party advisors depend on the advisors.

Find an Advisor

Hosts of “The Money Guy Show,” Brian Preston and Bo Hanson lead Abound Wealth Management, which mainly charges assets based on a percentage of assets under management. 

Clients who do have a high net worth edge out those who do not. The fee-only firm’s minimum to open an investment account is $750,000, which it may negotiate at its discretion.The practice also works with pension and profit-sharing plans, trusts and estates.

Abound Wealth Management Background

Preston and Hanson co-founded Abound Wealth Management in 2016. They’ve been doing their podcast, though, since 2006. Preston is the majority owner of the practice.

Abound Wealth provides customized portfolio management services that include financial planning. It also provides general consulting and advisory services to corporate retirement plans.

Abound Wealth Management Investing Strategy

Abound Wealth believes that strategic asset allocation can drive better performance than market timing or stock picking. So it invests client assets in diversified portfolios with an emphasis on the long term, low expenses and tax efficiency. It infrequently revises asset allocations based on changes in the economic environment while it periodically rebalances target allocations. As a result, assets under its management were primarily invested in mutual funds and exchange-traded funds (ETFs).

Optivise Advisory Services is the next financial advisor on our Franklin, Tennessee list. Optivise has a client base that is made up strictly of individuals. Of these individuals, over 90% are non-high-net-worth individuals. However, a good chunk of the firm's total assets under management (AUM) come from its high-net-worth individual clients.

Optivise is a fee-based firm, since some advisors can earn commissions from the sale of financial products to clients. This is a potential conflict of interest. However, the firm is a fiduciary, so it's legally obligated to act in the best interests of clients at all times. The firm does not have a set account minimum.

Optivise Advisory Services Background

Optivise Advisory Services was founded in 2019, making it one of the younger firms on our Franklin list. The firm was also registered with the SEC as an investment advisor in 2019.  PanthRex Asset Management, LLC, along with Cory S. Colquette, are the managers of the firm. Optivise has another office in Hot Springs, Arkansas.

Optivise provides its individual client base with investment portfolio management and financial planning services. The firm also provides access to a wrap fee program.

Optivise Advisory Services Investment Strategy

Optivise Advisory Services, much like other financial advisors, looks to tailor its investment management services and strategies to the needs of clients. By meeting with clients on an ongoing basis to learn about their tolerance for risk, liquidity needs, time horizon, general financial situation and investment objectives, the firm can best develop investment strategies that work for each of its clients individually.

Advisors at Optivise may take advantage fo sub-advisors to help manage client portfolios. It may use a wide range of investment options to populate client portfolios as well.

Find an Advisor

Cypress Capital Advisors is headquartered in Franklin and has branch offices in Nashville and Raleigh, North Carolina. Named after a lone cypress tree on a granite hillside in California, the firm oversees assets on a discretionary basis.

Some advisors at the firm are insurance agents and can earn commissions. This is a potential conflict of interest, but advisors must act in the client's best interest. Cypress Capital mostly works with individual clients who do not have a high net worth. The firm also serves pension and profit-sharing plans, corporations, trusts, estates and charitable organizations. The minimum to open an investment account is $500,000, though the firm may waive the requirement at its discretion.

Cypress Capital Advisors Background

Cypress Capital Advisors has been in business since 2017. Its parent company, Cypress Capital, LLC, is owned by Mark Dodson and Michael Brooks. Both Dodson and Brooks are chartered financial analysts (CFAs).

Cypress Capital Advisors provides financial planning, portfolio management, general consulting and retirement plan consulting services. 

Cypress Capital Advisors Investing Strategy

The practice custom-builds portfolios based on the client profile and objectives or uses model portfolios. If it uses the latter, it may be one or a combination of the following: 

• Strategic Income Model: typically invests at least 80% of its assets in various income-producing instruments and at times use hedging strategies 
• Select Dividends Model: invests in the top 5% (in terms of market capitalization) of fundamentally sound franchise companies with either above market yield or high dividend growth based on Cypress Capital’s proprietary assessment methodology
• Global Allocation Model: invests in low-cost, efficient exchange-traded funds (ETFs) to offer exposure to seven distinct asset classes while incorporating a currency neutral approach to international exposure.
• U.S. Opportunity: may be invested in as much as 100% equities with a minimum of 50% when market risk rises
• International ETF: may be invested in as much as 100% international equity ETFs with a minimum of 0% when market risk rises
• Asset Neutral Portfolio:  invests across five broad asset classes, starting with an equally weighted base allocation of typically liquid, low-cost ETFs
• Global Equity and Income: invests in individual equities and low cost ETFs, diversified across eight asset classes

In formulating its advice, the firm typically uses fundamental analysis and/or technical analysis.

Find an Advisor

Cap Partners is a fee-based firm where fees for financial advising are based on a percentge of assets under managment. Financial planning fees, meanwhile, are charged hourly. Some advisors earn commissions selling insurance products, which represents a conflict of interest. Still, all advisors must act in the best interst of the client when serving as a financial advisor.

There is no set account minimum.

Cap works with individual clients exclusively, with no institutional clients on the books. Most of the clients are not high-net-worth.

Cap Partners Background

Find an Advisor

Greensview Wealth Management is a fee-based firm that works with individuals, high-net-worth individuals, pension plans and charitable organizations. The advisor team at Greensview includes such certifications as certified financial planner (CFP) and certified investment management analyst (CIMA).

Investment management fees are based on a percentage of assets under management whiel financial planning fees are generally charged at a flat rate. Some advisors earn transaction-based fees for selling securities and insurance, which is a potential conflict of interset. Advisors, though, must act in the best interest of the client. There is no set account minimum at the firm.

Greensview Wealth Management Background

Greensview Wealth Management was founded in 2017 and is 100% owned by Matthew Wilkes. Services include financial planning, investment management, investment consulting, insurance review, tax planning and budgeting. It may provide these services separately or comprehensively.

Greensview Wealth Management Investment Strategy

Both long- and short-term purchases may be used, depending on what the strategy behind the investment is. More than two-thirds of client money is invested in individual stocks. Mutual funds, bonds, and cash holdings are also used. The firm aims to tailor its investment management advice to the individual needs of its clients.